It’s been a big year for Kevin Jacobs, winner of Season 11 of the Big Brother Canada.
After using a fake marriage to his advantage on the show, Jacobs is looking forward to a real marriage – he took his girlfriend, Jillian, and they are busy planning their summer 2023 wedding.
He’s also looking forward to watching a new batch of guests battle it out in the upcoming season Big Brother Canada, and encourages all interested parties to submit their application by Friday, Nov. 11.
Jacobs shared with Global News some of his tips and tricks on how to create a Big Brother Canada application stands out and shared some of his insights about life in the house.
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Global News: How was your experience casting for the show? What angle did you use to differentiate yourself?
Kevin Jacobs: I was always a fan of the show, but when I first thought about applying I was looking for something that would make me look like something I wasn’t. That approach didn’t really work for me. What ended up working was taking a second, looking at my life and trying to find what would stand out against the other competitors. So for me, my work in tech wasn’t particularly unique to me, but it wasn’t something we’d never seen on the show before, and it helped me get through the first step and actually get a call from the casting.
Tell us a little about the first steps of the casting process.
The cast is really good. They’ve been doing this for years and years, and they’re going to look at everything about you. But step one is just getting that answer. The first step for potential contestants is to get the cast curious enough about you. You have to be who you are because they’re going to find out if you’re pretending to be some big villain and you’re not, or you’re pretending to be some hero when you’re not. They will know who you are. They will cut through it. So you have to know who you are and maintain it all the time.
When you apply Big Brother Canada, you are applying online. You’re submitting a video under a few minutes and you’re just talking about yourself. Some people want to put every detail of their life into the video, but it’s not necessary. I said “Hey, I’m a sales engineer. I have to do sales and I have to be very smart at it, like an engineer. This is what the show is all about,” and that was enough to get me a call.
Do you think a strong social media presence plays a role in getting cast these days?
I think social media plays a role, but I wouldn’t fake it if you don’t have it. If you have a strong social media presence, yes, share that with the team. But if you don’t, I don’t think it’s a deal breaker by any means. When I applied for the show, I had absolutely no social media. I hadn’t posted a picture online for two years and it didn’t affect anything. I think it comes back to being who you are and not trying to put on a show of any kind.
What are some other tips and tricks you share about setting yourself apart and really getting your cast interested in you?
I have a few tips and tricks up my sleeve. One is, have a good time. It’s fun, you’re applying for a show, it’s not a job interview. Enjoy it. Stick to it and it will bleed out of your video. Second, show don’t tell. So if you say, “Hey, I’m a really funny person,” back it up with a funny story or anecdote, instead of just saying you’re funny. Third, talk to the people in your life. See what they say about you and then try to include that in your application. The cast wants to know how you interact with others and what others have to say about you, because that will inform them about how you will act and react in the house.
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Do you think there is a big difference between the houseguests chosen for you? Big Brother Canada against contestants chosen for other iterations of the show, in other countries?
People in Canada are there to play. You will probably get a house full of people who are there for that moment and not for anything else. And for me, I think that’s amazing. Everyone is in this for themselves. It’s scary, but it’s also amazing.
How did you get along with everyone in the house? What was the overall vibe while you were there?
This is an adventure. It’s an experience you’ll never get anywhere else, and part of it is being in a house where you live with 15 people from across Canada who you might otherwise never meet. As a huge fan of the show, I knew there would be some people I wouldn’t agree with, and I was kind of looking forward to it. Many of these people are now good friends of mine, but I think part of the adventure is meeting these people you would otherwise never meet in your normal life.
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Were there any preconceived notions you had about Big Brother Canada an experience that fell apart when you were inside the house?
I thought I would continue Big Brother Canada and I would relax. I would have a bed, I would have tons of food and it would be so easy. Surprisingly, I found the first few weeks physically demanding. Some of that was sharing a room with seven other big characters. Some of it was trying to find our way into the kitchen we all shared. You’re in a new place, you’re living in a new environment and it can take a lot to get used to, not to mention you’re playing this challenging mind game. It took me a while to adjust to sleeping and living and breathing in that house.
What other ways has Big Brother Canada did the experience change you?
When I left the house, I appreciated much more what I had before. I also became risk averse. Being on the show was actually very scary – yes, I played this safe villain role, but what you didn’t see was that I was terrified to go into the house. Outside the house, I’m willing to take a little risk because I learned it pays off.
What would you say to people who are on the fence about applying?
If you’re sitting at home making up some excuse not to get time off work or it’s the wrong time in your life or something like that, this is your sign. Go take the risk because it could be the adventure of your life.
I often have people say to me, “Hey, I’m not that interesting. I’m boring. I don’t have this and that.” That’s just not true. Every single person has something that would make them interesting to watch. Take a second. You know yourself better than anyone else. Find out what it is and work on it. Ten Big Brother Canada, you get real people in real houses living their real lives. Even if you don’t think you have a chance, you could end up on the show.
[This interview has been edited and condensed.]
Casting call for Big Brother Canada
Canadians can apply online at BigBrotherCanada.ca for a chance to become a guest. Fans can also nominate friends on social media by tagging @bigbrotherca and using #FutureHOH for a chance to be noticed Big Brother Canada cast.
Apply in three easy steps:
1. Record a short video of yourself explaining why you have what it takes to be one of the next guests on Big Brother Canada
2. Go to the official casting page at BigBrotherCanada.ca
3. Upload a photo of yourself along with your video and some basic information
To be eligible, hosts must hopefully have reached the age of 19 by February. 1, 2023, and submit their applications by Nov. 11, 2022. For more information, including a complete list of rules and eligibility, visit BigBrotherCanada.ca.
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