Women’s Entrepreneurship Day 2022: How are women changing the dynamics of India’s innovation ecosystem?

Women’s Entrepreneurship Day 2022: Every day of the year is commemorated as Women’s Entrepreneurs’ Day (WED), however, November 19 is the officially proclaimed day when the contributions of women entrepreneurs are acknowledged and recognized.

The original event was hosted by the United Nations, and subsequent events were staged simultaneously in a number of other nations. A total of 144 nations celebrated the first Women’s Entrepreneurship Day (WED) in 2014, where the Women’s Entrepreneurship Day Entrepreneur Awards were presented. The group that sponsors WED also runs social and ambassador programs.

Sandhya Sakuja, CEO, Vedic Cosmeceuticals said, “India is on the cusp of becoming an entrepreneur. With such a large youth population, the focus should be on generating employment at a much faster rate than the global economy and we cannot afford to ignore the female population from this growth story.” “

“More and more opportunities should be given to women by introducing courses and technical skills to be entrepreneurs. The government is doing a lot to promote them by providing financial support also through various credit schemes. The need of the hour is to focus on training and skills , followed by even easy finance and guidance to enable more and more women to choose entrepreneurship,” she added.

History of International Women’s Entrepreneurship Day

Wendy Diamond, founder of Pet Pioneer, Animal Fair Media, and recipient of the Ellis Island Medal of Honor, developed and started Women’s Entrepreneurship Day after helping in Honduras with the Adelante Foundation, which provides microloans to low-income women. She made the decision to create something to support this and other charitable projects after she returned to the United States. For 144 nations that year, the first day was marked on November 19, 2014.

New York Governor Andrew Cuomo, New York Mayor Bill de Blasio, Philadelphia Mayor Jim Kenney and Los Angeles Mayor Eric Garcetti declared November 19 an “official day” observed annually at the UN and around the world. A Day in Honor of Women Entrepreneurs is held annually by the US House of Representatives on November 19 under the leadership of Congresswoman Grace Meng.

Mugdha Pradhan, CEO and founder, iThrive, who has dedicated her life to eradicating disease from this planet, said: “Early in my career, when there were fewer female entrepreneurs and most startup founders were male, it was predominantly hyper-masculine, extremely a competitive, dogged dog, hustle and aggressive culture.”

“However, as more and more women entrepreneurs enter the startup space, the energy seems to be shifting to a more nurturing ecosystem, an ecosystem of sisters, women and female founders who know what it means to start a business from our innate ability to nurture, imagine and encourage everyone to grow together. That is the change in dynamics that I am witnessing and I am really happy to see it happening, she added.

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Women changing the startup ecosystem

Today, women entrepreneurs are not limited to any sector. From fashion, food, clothing, women’s health to technology, manufacturing, deep technology, women have made a mark in all these sectors and more. In addition, there are numerous government-led initiatives that promote women’s entrepreneurship, offering grants, acceleration, mentoring as well as women-centric venture capital funds to support gender equality. Women today are focused on helping other women grow beyond societal barriers and help lift each other up.

Sashwati Banerjee, Founder, Top Parent said, “Studies have shown that female founders bring high emotional intelligence to the table, are better at managing and nurturing teams, creating a positive environment in a challenging startup scenario. They are solution-oriented, resilient, agile. to adapt, respond to challenges and are not driven solely by financial gain. Institutions and investors are now responding to this by creating opportunities and spaces where women entrepreneurs can flourish and thrive.”

Sapna Dudani, Mentor – Antennae Ventures added, “Women are multifaceted by nature, born managers, empathy and creativity are at the core of every job a woman undertakes. Along with leadership and decision-making skills, planning and execution are equal.” critical to the success of any project. Women entrepreneurs bring it all to the table, especially in the startup ecosystem. We can’t deny that women today believe in creating a space for themselves that emphasizes their individuality.”

She said, “Just like I quit my corporate job after 12 years to start my own business as an entrepreneur to build entrepreneurs, started a community welfare NGO, became part of the India-Nigeria Chamber of Commerce and many more. , similarly, there are several other women who no longer want to work in their comfort zone and are ready to face new challenges in advance. The goal is to be entrepreneurs who add value to society, bring about necessary changes, solve problems and thereby create a valued ecosystem for women entrepreneurs.”

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